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If you want to build wealth you can't do it alone. Building a network of experts in things you suck at gives you advice at a higher level, while you offer your expertise to them. This network you're about to build is much like Seal Team 6, each has their own expertise but they all know enough about the others to make a cohesive team. That's what we're going to do in this article; build a team of advisors that will help you grow faster by using their knowledge and their resources.
Stop surrounding yourself with people that have the same strengths. Think of Seal Team 6. All of them can shoot, speak the lingo, but there is a:
You have a 2-3 talents that can make you a lot of money and these talents are what you're going to offer to your personal and professional campfire. Like Seal Team 6, you have to bring something to the table, a level of expertise for amazing people to sit alongside you, help coach and advise you, while you do the same.
The way that you make money is by helping people fill a need. Needs come in three types:
Ultimately the success of your talent and how quickly you can answer or give solutions to them is how you base your financial value in the market place. So grab a piece of paper and fill the information.
Go to people that are successful, who make good money, and ask them what your top three talents are and what they would pay hourly for you to do that for them. Tell them this is just an exercise, and you're not looking for a hand out. If you have to, pay them as they are "consulting" for you.
Skill they mentioned | Hourly Pay they would consider |
---|---|
#1 | ? |
#2 | ? |
#3 | ? |
Look at your current company or the company you are about to build, and brainstorm how those skills can be better utilized, hyper-focused every day to earn that hourly rate or higher. With 2080 work hours in a year, now complete the table to find the true earning potential of your three talents combined.
Skill they mentioned | Hourly pay | Mulitply | Annual Earnings |
---|---|---|---|
#1 | ? | x 2080 | $ |
#2 | ? | x 2080 | $ |
#3 | ? | x 2080 | $ |
While all three combined could be a company, you likely found that one specific talent pays higher. This is the the one talent that you must do 80-90% of every day. The other 10% is for talents number 2 and 3. Your best talent is what your network of experts will come to you, refer people to you for, and you can build immense wealth for.
Yes over time you will bring talent #2 and #3 up, maybe even both have two number 1's but remember the hourly value of the skill is the most important. The key is to work on less things but get paid more, or at the very least be doing the same thing over and over without rebuilding the hamster wheel. These "talents" are what you market for your company, your next promotion, to the world for everyone to hear and see.
Now that you know what you have to offer, it's time to fill in the six (6) pillars of professional success. You will fill one of these roles, the other five you need to invite to your "campfire of experts" so that all work together and help one another. This roundtable strategy has been used by thousands of years by the most successful people in the world.
Some call it a think tank, or secret society, we don't care what you call it, just make it happen.
Here are the six categories
Every great company, group of friends, needs a lawyer. Yes there are a bunch of types of law, but a lawyer looks at the world from a viewpoint of written liability. He/she can help you and the rest of the team understand the legal implications of a business venture or a divorce. You need a lawyer sitting at your campfire. Write that person's name down.
Every group has one person that has can persuade you into doing almost anything. Look for someone who's a VP of Sales or higher than started from the ground up. They understand how hard it is to sell something on day 1 versus the needed development of the business when you have 20-30% market share or higher.
Sales and marketing are closely related but not the same. You need someone who knows organic versus paid attention (SEO vs SEM), has a real deep understanding of branding, and who in a single hour could put together an outline for launching or rebranding a company.
Find someone who understand profits and losses, the stock market, retirement investing, long term versus short investments, capital gains and incomes taxes, as well as the difference between liabilities and assets. This person will advise you and the team about the current status of this dream or idea, as well as the minimum to maximum earning potentials and possible 3-year EBIDTA to sell it later on.
Yes we all need someone to keep us grounded, ethical, understanding what is the right thing to do. This doesn't have to be a priest or pastor, but someone who never budges on their own personal set of rules. This person can help you build your set of rules you never break and keep you honest when the money comes rolling in.
Preferably a Doctor or Nurse Practitioner. We don't see gun or knife wounds in your future, but healthcare is the number one reason for bankruptcy in America. Plus, this person is the kind of person that is going to make sure that every trip or business venture has your health in mind. They can advise on living longer to enjoy all that money you are going to make. Lastly, healthcare professionals with a medical background can advise on how your product or idea could possibly positively or negatively impact your clients.
When you add the same people they become a flock. When add people with different background, skills, knowledge, they become a team of wolves. In the world, in business, the flock gets eaten by the wolves. You can be the hunter or the hunted. Build a campfire.
Yes we're all busy, but set a time for all of you to meet in person; not virtually. Make it a weekend or at least a full 10-hour day. Each of you should come to the meeting with a problem you're facing and 2 possible solutions. You take turns being completely honest of where you are at, and listen to their responses before you divulge your own. From there the collective ideas and responses can help you make the decision for yourself.
There may come a time, a hard time, where you need to replace someone in your round table. They do something stupid, you outgrow them, or they die. Simply write down two names for the slot and you as a team make the decision who to offer the role to first.
If someone starts up a company, the roundtable, the campfire, is the first people that should get a low stock buy-in. These are the people that counsel the growth, they can be then more emotionally and financially tied into its success for years to come. However, whomever is CEO, should put in the agreement that if they wish to be voted out, the remaining members can purchase those shares.
Building something unique, that makes a lot of money, that is impactful, needs a slew of people that have different skills. You also need a bunch of people you trust on different topics. Think of creating your own campfire and helping one another achieve their goals.
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Talents Into Profits (TIP) is a full-service, affordable, and fast local business marketing agency. TIP was created because agencies failed us for 20 years. We spent the last 10 years learning everything we could about marketing; Websites, Website SEO, Local SEO, Online Reviews and Reputation Management, Paid Advertising, Online Listings, Graphic Design, Branding, and CRM systems. By investing in AI resources we've been able to now offer full-service marketing for your local business or E-commerce for $1,000 to $10,000 instead of 2 or 3 times the price of our competitors.
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Talents Into Profits LLC