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how to find the perfect b2c marketing agency

You might be thinking, "B2C? What on earth does that stand for? Bacon 2 Cabbages? Beards 2 Cats?" Well, no, it's not about beards and cats (although that would be intriguing). B2C stands for "Business to Consumer," and these marketing agencies are the unsung heroes behind the success stories of many home service providers, including gutter companies, plumbers, HVAC technicians, roofers, real estate agents, and landscapers.


In this epic tale of digital marketing wizardry, we'll dive deep into the pros and cons of hiring a B2C marketing agency. We'll uncover the mysteries of their powers, the secrets of their spells, and whether they'll be your trusty Gandalf or a mischievous Loki in your quest for success. So, grab your wizard hat (or plumber's wrench) and let's embark on this magical journey!

what is a b2c marketing agency good at?

You might be thinking, "B2C? What on earth does that stand for? Bacon 2 Cabbages? Beards 2 Cats?" Well, no, it's not about beards and cats (although that would be intriguing). B2C stands for "Business to Consumer," and these marketing agencies are the unsung heroes behind the success stories of many home service providers, including gutter companies, plumbers, HVAC technicians, roofers, real estate agents, and landscapers.


In this epic tale of digital marketing wizardry, we'll dive deep into the pros and cons of hiring a B2C marketing agency. We'll uncover the mysteries of their powers, the secrets of their spells, and whether they'll be your trusty Gandalf or a mischievous Loki in your quest for success. So, grab your wizard hat (or plumber's wrench) and let's embark on this magical journey!

Advantages of B2C Marketing Agencies

The biggest local business market for agencies is home services because people always need a gutter or roof replaced, their lawn or windows care for, etc... However you should ask them questions about the services you supply to see if they can actually write on your behalf of it they will just copy/paste info from other people's pages and ChatGPT leaving you with copyright and plagiarism strikes. Oh no!

Home Services Experts

Website SEO takes 3-9 months for most agencies to start gaining 40-80 leads for your site per month. But the local SEO can earn 20-50 leads from your Google Business Profile and Google Maps. They need to focus their content and your reviews, and all the content based on your physical business address and every city you service. So if you're a real estate agent, or auto shop, and you have a business address, you shoud be getting 30-40 leads per month in 3-6 months time with starting with this new agency.

Physical Business Addresses are key

You need to have your business information and profiles listed on 50-70 local business pages. If you did this by hand it would take days if not weeks. We use an AI software that within 72 hours give you 50-70 business citations and listings. Then we manage them monthly. These listings are place where people can find you, leave reviews, and generate calls.

Cutting Edge Technology

A B2C marketing agency should have set processes and systems in place that allow for your brand to squeeze in and then the full strategy molds to the perfect pitch and online visibility that earns you 60-100 leads per month within 6 months time, possibly with 90 days if you already have reviews and some marketing in place.

Processes and Systems, not Cookie Cutter

The biggest local business market for agencies is home services because people always need a gutter or roof replaced, their lawn or windows care for, etc... However you should ask them questions about the services you supply to see if they can actually write on your behalf of it they will just copy/paste info from other people's pages and ChatGPT leaving you with copyright and plagiarism strikes. Oh no!

Home Services Experts

Website SEO takes 3-9 months for most agencies to start gaining 40-80 leads for your site per month. But the local SEO can earn 20-50 leads from your Google Business Profile and Google Maps. They need to focus their content and your reviews, and all the content based on your physical business address and every city you service. So if you're a real estate agent, or auto shop, and you have a business address, you shoud be getting 30-40 leads per month in 3-6 months time with starting with this new agency.

Physical Business Addresses are key

What do b2C marketing agencies suck at?

Not all people are honest or good at their job. B2C marketing agencies are no different. Here's the issues to keep an eye out for. If your selected agency (hint.... Talents Into Profits) doesn't have any of these issues, keep them or hire them.

Listen we're owners right? We only care about:


  • Total leads
  • Where did leads come from
  • Am I gaining marketing share in Maps?
  • Am I gaining website traffic and rankings?
  • Am I converting more people in my website?
  • Is social media working for me?


Our agency reports to our clients with 5-10 minute video recaps every 2-4 weeks. We should them their rankings in true searches not a report. We then tell you what we're going to do next.

Lack of Reporting or Confusing Reporting

B2C marketing agencies are notorious for being open to working with 2-3 companies in the same industry in the same region. What??? You need someone helping you fight for your market share. You want to dominate. Choose an agency like ours that doesn't work with competitors.

Working with competitors...

A true B2C marketing agency knows that you may need us at anytime. Can you email or call them during business hours? If not, that's not good. Things locally can change at anytime. Dump the ghost, and get someone who's there for you when you need them the most.

Availability

Your whole reason for hiring a B2C marketing agency is growth with a team or person who knows you need leads, branding, and want to dominate your market. Find a team that fits your company culture, gets results, doesn't charge an arm and leg, knows your industry, won't work with competitors, and has month-to-month or short term contracts. Maybe that us, if not, good luck out there!

Key Takeaways on finding the right b2c marketing agency

Do you need help?

If you're in need of marketing services mentioned above, please contact us today and we'll perform a FREE marketing audit, give you the strategy, and go over the likelihood of a 20-40x marketing ROI within six months.

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