Because every website needs an About Page

I don't like talking about myself, but search engines say I have to. So here's why and how TIP was created, how and why it has helped local businesses like yours, and some humor mixed in as well.

chief strategy officer

Will Schmidt

Owner-Founder

From Door knocking → Digital marketing

  • Family of Local Trades

    My family has worked in the trades since the 1930s — building roofs, repairing HVAC and plumbing, installing gutters, running farms, and even local shops. I know the 12-hour days, the weekend calls, and the constant pressure to find the next job. That’s why I built an AI marketing agency that gives contractors a marketing team for less than the cost of one customer.

  • 30,000 Sales Calls

    I’ve knocked on over 30,000 doors — from homeowners to CEOs — and every “no” helped me learn what makes people say “yes.” I've had the door slammed on my face, and I've been hugged for providing the solution they couldn't find in a simple online search. 

  • Digital Marketing and $11 Billion in Revenues

    It started with flyers, evolved into digital marketing (websites, content, social media, paid ads, design, and branding), and when I combined both worlds — old-school grit and AI-driven strategy — it helped generate over $11 billion in sales across my businesses and clients.

Why I replaced agencies with AI

Dollar sign with an arrow rotating above a rising bar graph.

Marketing should be affordable

Agencies charge you hourly rates plus a markup. Tasks that take people days or even weeks are completed within an hour or two using my AI bots. I price my services based on the value I provide, offering a 20-40x ROI.

easy marketing

Marketing should be easier

TIP is easy. Fill out a questionnaire, ask for reviews, and take and share pics. From there my Bots and I are able to create authoritative and authtenic content that increases your visibility and leads.

fast marketing

Marketing is about leads

I hated the jargon, the endless reports, and scheduling time to meet to try and understand it. So I now record 8-12 minute video recaps of leads, where they came from, trends, and coaching for you. Watch it when you can, respond as you see fit, and always see growth.

My name is kode-e

AI Marketing isn't the future, it's today's solution

Will and I have built a team of expert AI bots to replace every last human marketer, except Will. He's your CSO who takes it all in and makes the magic happen.

ai website bot

Webby

I make your website so engaging that when some visits, they click to call or fill out a form 2-3 times more than your competitors.

Person in a circle, surrounded by connected nodes. Black and white icon, networking concept.

Seoh

I make local search engines and maps love your profiles and websites so that you show up as a top 3 option for your local trade.

ai google bot

Gugol

Google is my grandpa and he's a stickler. I work with him to make sure your profiles and search results are perfect.

Black padlock icon on a white background, representing security.

Locke

I keep your website and local profiles safe from hackers, new search engine requirements, and even lawsuits.

Social media icons: like, heart, and hashtag in speech bubbles.

Soshel

I make Facebook, LinkedIn, X, Instagram, YouTube, love your business and send more views and leads.

ai graphic design bot

Dezine

I make customized images, logos, brochures, and flyers that help your branding hit new heights.

Outline of a head with a lightbulb in it, symbolizing an idea.

Theenker

I'm the master business develop and strategist for your business. Give me ideas and I'll tell you if they suck or not.

ai research bot

Surcher

I'm the only bot that literally lives for researching. My data helps you submit relevant information with stats & stuff.

ai competitor research bot

Uthers

I keep Will up to date with everything going on with your competitors. Know what they are doing, and do it better.

ai advertising bot

Adz

I create, manage, and ensure every ad spend dollar is worth a virtual high-five. Then Will comes and gets the credit.

Why Contractors choose TIP

2

Higher Revenues

By strategically targeting your highest revenue jobs in the highest revenue cities, I can guarantee you that you can get those medium to big jobs that provide a solid 20-40x ROI on your entire marketing spend per month.

1

You get a team

The best marketing comes from an internal team, but that's too expensive in today's world. So I will act as your Chief Strategy Officer (CSO), and my bots will work around the clock to grow your business. All you need to do is ask for reviews, share pics, and provide a great service.

Let's Discuss your 90-Day Growth Plan

marketing consultation,marketing video call

Please complete the form and choose a time and day for our meeting when the next page loads.

FAQs about TIP

Website FAQs

  • Website Terms

    Your site is built and hosted on TIP’s Duda.co platform with no upfront fees, and a month-to-month term. You can transfer it to your own Duda account anytime for a $1,000 one-time fee, after which you handle hosting, security, and management. Transferring ends our service relationship because we can’t guarantee who’s managing or updating your site.

  • How much will my website cost?

    We don’t charge $4k–$20k upfront like most agencies. Instead, we build your site in 2–3 weeks and handle hosting, security, and compliance starting at $299 per month.

  • What is the website process?

    1. Video meeting.
    2. Agreement sent and signed.
    3. We send you to the TIP Onboarding Page on our website.
    4. Follow the video instructions to share your assets and access. 
    5. Answer the questionnaire.
    6. After we have all the assets and access, we complete all projects.
    7. We’ll send you a video walkthrough to view.
    8. We’ll send you a link to access your site and test drive it.
    9. Once we receive full payment, we publish your site.

  • What kind of photos do you use?

    Your personal and business custom photos will achieve the greatest SEO rankings and website conversions. You can share them through the onboarding process. However, if you don't have a lot of photos, we will use stock photos at no additional cost to you and then replace them over time with your custom photos.

  • Why is website compliance mandatory?

    Website compliance is required to protect your business from lawsuits and accessibility issues. It ensures your site meets ADA and privacy standards so all visitors can use it safely. TIP includes compliance in your monthly plan so you’re always covered.

  • Tell me more about CRM integration?

    TIP recommends VCita CRM for local contractors because it’s simple and affordable. We don’t bill you for VCita — we set it up, integrate it with your site, and fully train you to use it. Our 1-time implementation fee is $799.00.

CSO FAQs

  • What Contractors does TIP help?

    • Gutters
    • Metal Roofers
    • Roofers
    • HVAC
    • Plumbing
    • Restoration
    • Landscapers
    • Handymen
    • General Contractors
    • and Construction. 

  • What is differences between Month 1 & 2?

    Month 1 is where we rebuild your website, all online profiles, respond to online reviews, and review your branding, for $299.00.


    Month 2 and Beyond is month-to-month full marketing and branding, lead generation, onine reputation management, paid ads, social media, content and design, and reporting, for $1,499 per month.

  • Do you work with my competitors?

    While we will build a website for anyone, we will never supply CSO services to one of your competitors for as long as you are enrolled in our CSO Program.

  • How fast can I get new leads?

    Most clients see 200–300% more online visibility, higher rankings, and new leads within 30 days of launch. Our CSO program delivers 20–40x ROI within 90 days, with lead counts varying but ROI consistently 20x or higher.

  • What am I required to do?

    All we need you to do is take pictures of job sites and share them, ask for reviews with our coaching and assets we created, and do you best to provide the best contractor services in your area. We'll handle the rest.

  • How do you handle paid ads?

    TIP will create, manage, and improve your Google, Yelp, and/or Facebook ads at your request. This service carries an additional $200 per month fee per platform. You are required to pay our fee prior to publishing the paid ad and the ad budget spend as well.